47
hair dryer bonnet
Skip itSoft demand (-12.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.15avg listing price — sweet spot $15–$100
Price range
Great$7.58–$74.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$530K$530K/yr · 625K searches
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Competition
Bad72%top-5 click share — a locked-up shelf
Review moat
Bad7,603.62avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-12.8%90-day search growth — must beat 0% to launch