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hair bows for women
Skip itSoft demand (-24.9% this quarter) — this niche doesn't clear our bar today.
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good1,148.15avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.99–$22.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$150K$150K/yr · 741K searches
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$8.83avg listing price — sweet spot $15–$100
Growth
Bad-24.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand