50
grey lace front wigs human hair
Worth a lookShows no brand lock-in (top 5 brands take 41% of clicks), but a small market ($52K/yr) keeps it on the watch list.
Brand share
Great41%top-5 brand share — no brand owns this niche
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$68.75avg listing price — sweet spot $15–$100
Review moat
Great300.41avg incumbent reviews — the moat a new listing must climb
Competition
Great34%top-5 click share — an open shelf
Price range
Good$24.39–$159.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.0%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.5%90-day search growth — must beat 0% to launch
Market size
Bad$52K$52K/yr · 59K searches