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green hair extensions
Skip itSoft demand (-41.5% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.28–$38.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,756.55avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.55avg listing price — sweet spot $15–$100
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Market size
Bad$64K$64K/yr · 169K searches
Growth
Bad-41.5%90-day search growth — must beat 0% to launch
Signals No Dominant Brand