54
gold rhinestones
Worth a lookShows a fragmented shelf (top 5 take 37% of clicks), but strong incumbent ratings (4.7★) keeps it on the watch list.
Competition
Great37%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Growth
Good+45.8%90-day search growth — must beat 0% to launch
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Price range
Good$4.50–$26.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$232K$232K/yr · 431K searches
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Review moat
Okay2,474.38avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.06avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality