40
gold hair tinsel
Skip itPrices mostly outside the sweet spot ($5.65–$10.08) — this niche doesn't clear our bar today.
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Review moat
Good667avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+22.3%90-day search growth — must beat 0% to launch
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Returns
Okay4.4%return rate — above 5% kills the launch gate
Competition
Bad74%top-5 click share — a locked-up shelf
Avg price
Bad$7.68avg listing price — sweet spot $15–$100
Market size
Bad$63K$63K/yr · 117K searches
Price range
Bad$5.65–$10.08cheapest to priciest tracked listing — scored on the share inside $15–$100