gold body glitter
Worth a lookShows searches that convert (11.6% search→purchase), but prices mostly outside the sweet spot ($4.99–$14.51) keeps it on the watch list.
Conversion
Great11.6%search→purchase rate — share of searches ending in a sale
Brand share
Great53%top-5 brand share — no brand owns this niche
Returns
Good2.3%return rate — above 5% kills the launch gate
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Growth
Good+35.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,185avg incumbent reviews — the moat a new listing must climb
Market size
Okay$151K$151K/yr · 154K searches
Avg price
Bad$8.41avg listing price — sweet spot $15–$100
Price range
Bad$4.99–$14.51cheapest to priciest tracked listing — scored on the share inside $15–$100