58
glow in the dark tattoos
Worth a lookShows no brand lock-in (top 5 brands take 47% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good711.95avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+27.5%90-day search growth — must beat 0% to launch
Market size
Okay$134K$134K/yr · 275K searches
Avg price
Bad$7.77avg listing price — sweet spot $15–$100
Price range
Bad$5.62–$10.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand