50
french manicure gel polish
Worth a lookShows low returns (1.3%), but prices mostly outside the sweet spot ($2.97–$10.11) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Growth
Good+20.3%90-day search growth — must beat 0% to launch
Market size
Okay$159K$159K/yr · 293K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Review moat
Bad9,153avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.43avg listing price — sweet spot $15–$100
Price range
Bad$2.97–$10.11cheapest to priciest tracked listing — scored on the share inside $15–$100