50
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Worth a lookShows low returns (1.0%), but soft demand (-4.7% this quarter) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$72.15avg listing price — sweet spot $15–$100
Review moat
Great366.57avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$21.05–$208.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$134K$134K/yr · 38K searches
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Signals High Price