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emjoi micro pedi refills
Skip itSoft demand (-5.6% this quarter) — this niche doesn't clear our bar today.
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.42avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$6.43–$44.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Okay2,125.85avg incumbent reviews — the moat a new listing must climb
Market size
Okay$148K$148K/yr · 76K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-5.6%90-day search growth — must beat 0% to launch