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edge booster
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$451K$451K/yr · 566K searches
Avg price
Good$12.30avg listing price — sweet spot $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,341.81avg incumbent reviews — the moat a new listing must climb
Price range
Bad$4.05–$18.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-10.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand