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cosrx aloe soothing sun cream spf50
Skip itSoft demand (-50.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$17.67avg listing price — sweet spot $15–$100
Price range
Good$12.78–$21.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,198.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$12K$12K/yr · 10K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Growth
Bad-50.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand