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50

conditioner curly hair

Worth a look

Shows searches that convert (18.1% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 76Growth 22Conversion 99Competition 50Returns 97Price range 45Avg price 41Brand share 0Review moat 23Quality gap 28

Conversion

Incredible18.1%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Market size

Great$921K

$921K/yr · 464K searches

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$6.29–$22.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.96

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,809.18

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-6.3%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

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