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color brushes for hair stylist
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Okay2,115.07avg incumbent reviews — the moat a new listing must climb
Price range
Okay$4.20–$19.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad$8.56avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Market size
Bad$51K$51K/yr · 135K searches