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collagen spray
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.23avg listing price — sweet spot $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,601.36avg incumbent reviews — the moat a new listing must climb
Price range
Okay$9.14–$18.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.6%90-day search growth — must beat 0% to launch
Market size
Okay$114K$114K/yr · 93K searches
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand