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clear polygel
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.74avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$5.02–$24.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.9%90-day search growth — must beat 0% to launch
Market size
Okay$120K$120K/yr · 487K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,347.27avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand