41
cheap skincare under 5 dollars
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Review moat
Great463.06avg incumbent reviews — the moat a new listing must climb
Price range
Okay$2.93–$25.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.37avg listing price — sweet spot $15–$100
Growth
Bad-11.7%90-day search growth — must beat 0% to launch
Market size
Bad$40K$40K/yr · 41K searches
Brand share
Bad100%top-5 brand share — brand-locked demand