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brow mapping string
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good1,022.38avg incumbent reviews — the moat a new listing must climb
Market size
Okay$232K$232K/yr · 215K searches
Price range
Okay$5.02–$19.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.09avg listing price — sweet spot $15–$100
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand