48
book hair clip
Skip itA small market ($16K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible40.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great58%top-5 brand share — no brand owns this niche
Returns
Good2.1%return rate — above 5% kills the launch gate
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$10.63avg listing price — sweet spot $15–$100
Growth
Okay+9.6%90-day search growth — must beat 0% to launch
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Price range
Bad$6.49–$16.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$16K$16K/yr · 52K searches