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blonde crochet hair
Worth a lookShows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great40%top-5 brand share — no brand owns this niche
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$52.12avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Growth
Great+78.6%90-day search growth — must beat 0% to launch
Review moat
Good609.91avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.76–$144.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.9%return rate — above 5% kills the launch gate
Market size
Bad$42K$42K/yr · 121K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale