37
bhringraj powder
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Good555.3avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.02avg listing price — sweet spot $15–$100
Price range
Okay$6.31–$20.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-12.4%90-day search growth — must beat 0% to launch
Market size
Bad$68K$68K/yr · 94K searches
Brand share
Bad97%top-5 brand share — brand-locked demand