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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 4Growth 40Conversion 84Competition 7Returns 73Price range 0Avg price 21Brand share 0Review moat 74Quality gap 60

Conversion

Great9.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good548.63

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+12.3%

90-day search growth — must beat 0% to launch

Avg price

Bad$7.54

avg listing price — sweet spot $15–$100

Competition

Bad91%

top-5 click share — a locked-up shelf

Market size

Bad$17K

$17K/yr · 25K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$3.44–$9.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

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