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Worth a lookShows low returns (0.4%), but a small market ($66K/yr) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great$21.82avg listing price — sweet spot $15–$100
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Price range
Good$7.41–$35.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,864.67avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Market size
Bad$66K$66K/yr · 44K searches