Skip to content
59

back acne treatment

Launch it

A $1.0M/yr market growing +10.8% this quarter with returns at 0.3% — clears our launch bar.

Market size 78Growth 39Conversion 74Competition 36Returns 99Price range 76Avg price 87Brand share 44Review moat 23Quality gap 48

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$19.61

avg listing price — sweet spot $15–$100

Market size

Great$1.0M

$1.0M/yr · 774K searches

Price range

Great$8.39–$35.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Growth

Okay+10.8%

90-day search growth — must beat 0% to launch

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad8,164.55

avg incumbent reviews — the moat a new listing must climb

Products