55
amber bottles
Worth a lookShows low returns (1.1%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$16.17avg listing price — sweet spot $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.25–$32.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Market size
Good$322K$322K/yr · 411K searches
Review moat
Okay3,457.56avg incumbent reviews — the moat a new listing must climb
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality