53
2 oz tins with lids
Worth a lookShows a sweet-spot price point ($21.25 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Great$21.25avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Great$8.44–$43.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good819.7avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Market size
Okay$123K$123K/yr · 79K searches
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality