38
2 inch flat iron
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$26.13avg listing price — sweet spot $15–$100
Price range
Great$12.89–$58.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$324K$324K/yr · 327K searches
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Review moat
Bad10,345.14avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand