45
1/2 inch curling iron
Skip itA concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.
Price range
Great$14.70–$44.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.22avg listing price — sweet spot $15–$100
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$674K$674K/yr · 397K searches
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Review moat
Bad7,971.1avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.5%return rate — above 5% kills the launch gate
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad79%top-5 click share — a locked-up shelf
Signals High Returns