47
winnie the pooh blanket
Skip itSoft demand (-24.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$23.22avg listing price — sweet spot $15–$100
Price range
Great$9.52–$58.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good1,445.32avg incumbent reviews — the moat a new listing must climb
Market size
Okay$145K$145K/yr · 601K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-24.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale