Skip to content
55

vibrating teether for baby

Worth a look

Shows low returns (0.8%), but soft demand (-8.9% this quarter) keeps it on the watch list.

Market size 50Growth 21Conversion 76Competition 51Returns 96Price range 75Avg price 79Brand share 53Review moat 43Quality gap 48

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great$16.77

avg listing price — sweet spot $15–$100

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Price range

Great$4.99–$45.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Market size

Good$277K

$277K/yr · 228K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,190.6

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-8.9%

90-day search growth — must beat 0% to launch

Products