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Worth a lookShows a sweet-spot price point ($30.88 avg), but high returns (7.7%) keeps it on the watch list.
Avg price
Incredible$30.88avg listing price — sweet spot $15–$100
Price range
Incredible$15.61–$68.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Market size
Good$632K$632K/yr · 728K searches
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Growth
Okay+12.7%90-day search growth — must beat 0% to launch
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,113.24avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.7%return rate — above 5% kills the launch gate
Signals High Returns