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swaddle blankets baby girl
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Avg price
Great$21.59avg listing price — sweet spot $15–$100
Competition
Great25%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Price range
Great$8.50–$44.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay3,556.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$21K$21K/yr · 84K searches