45
similac alimentum
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Great$1.1M$1.1M/yr · 117K searches
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$117.48avg listing price — sweet spot $15–$100
Growth
Okay+13.1%90-day search growth — must beat 0% to launch
Review moat
Okay3,414.5avg incumbent reviews — the moat a new listing must climb
Price range
Okay$56.29–$227.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad95%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price