47
plastic pants
Skip itWeak search conversion (1.7%) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Great$22.43avg listing price — sweet spot $15–$100
Review moat
Great463.4avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.42–$31.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 5% kills the launch gate
Growth
Okay+0.4%90-day search growth — must beat 0% to launch
Market size
Bad$86K$86K/yr · 231K searches
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Signals Quality Gap