45
over the door stuffed animal storage
Skip itSoft demand (-12.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$21.50avg listing price — sweet spot $15–$100
Price range
Great$11.52–$28.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,190.73avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Returns
Good2.9%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Okay$129K$129K/yr · 118K searches
Growth
Bad-12.9%90-day search growth — must beat 0% to launch