53
organic wipes
Worth a lookShows low returns (0.3%), but a deep review moat (18,782 avg reviews) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$26.73avg listing price — sweet spot $15–$100
Price range
Great$4.71–$54.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Market size
Good$339K$339K/yr · 172K searches
Growth
Okay+18.7%90-day search growth — must beat 0% to launch
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Review moat
Bad18,781.86avg incumbent reviews — the moat a new listing must climb
Signals Low Review Barrier