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luvs size 2
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$29.37avg listing price — sweet spot $15–$100
Price range
Incredible$18.71–$75.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Conversion
Good7.0%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.1%90-day search growth — must beat 0% to launch
Market size
Okay$124K$124K/yr · 61K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad14,941.56avg incumbent reviews — the moat a new listing must climb
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand