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ducky lay lamp
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Great$15.78avg listing price — sweet spot $15–$100
Price range
Good$13.37–$18.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good930.19avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Competition
Bad76%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$26K$26K/yr · 52K searches