Skip to content
53

chocolate chip granola bar

Worth a look

Shows low returns (0.9%), but a small market ($74K/yr) keeps it on the watch list.

Market size 19Growth 23Conversion 85Competition 69Returns 96Price range 44Avg price 35Brand share 78Review moat 54Quality gap 42

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great9.6%

search→purchase rate — share of searches ending in a sale

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,333.32

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$5.13–$22.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$10.22

avg listing price — sweet spot $15–$100

Growth

Bad-3.0%

90-day search growth — must beat 0% to launch

Market size

Bad$74K

$74K/yr · 76K searches

Products