28
carrot toy
Skip itSoft demand (-73.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay$9.20avg listing price — sweet spot $15–$100
Review moat
Bad5,317.8avg incumbent reviews — the moat a new listing must climb
Market size
Bad$87K$87K/yr · 104K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Growth
Bad-73.4%90-day search growth — must beat 0% to launch
Price range
Bad$3.81–$14.56cheapest to priciest tracked listing — scored on the share inside $15–$100