35
baby sink bath cushion
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$27.44avg listing price — sweet spot $15–$100
Price range
Incredible$17.60–$89.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,216.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$110K$110K/yr · 160K searches
Returns
Bad5.6%return rate — above 5% kills the launch gate
Growth
Bad-11.9%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Signals High Returns