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wheel fitment tool
Skip itSoft demand (-14.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible20.67avg incumbent reviews — the moat a new listing must climb
Price range
Incredible$37.89–$83.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$57.50avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay$113K$113K/yr · 59K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Returns
Okay4.9%return rate — above 5% kills the launch gate
Growth
Bad-14.7%90-day search growth — must beat 0% to launch