40
webasto diesel heater
Skip itSoft demand (-69.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great126.7avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$130K$130K/yr · 99K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Price range
Bad$90.63–$1590.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-69.4%90-day search growth — must beat 0% to launch
Avg price
Bad$687.90avg listing price — sweet spot $15–$100
Signals High Price