51
under seat storage
Worth a lookShows no brand lock-in (top 5 brands take 52% of clicks), but soft demand (-18.4% this quarter) keeps it on the watch list.
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Great339.38avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$104.25avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$334K$334K/yr · 247K searches
Returns
Okay4.2%return rate — above 5% kills the launch gate
Price range
Okay$14.05–$330.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-18.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals High Price