46
trunk mat
Skip itWeak search conversion (1.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.04avg listing price — sweet spot $15–$100
Price range
Incredible$17.86–$61.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Market size
Good$322K$322K/yr · 675K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Bad4,076.38avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale