51
toe plates
Worth a lookShows a thin review moat (147 avg reviews), but a small market ($64K/yr) keeps it on the watch list.
Review moat
Great147.19avg incumbent reviews — the moat a new listing must climb
Avg price
Great$62.27avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Good+34.3%90-day search growth — must beat 0% to launch
Price range
Good$23.47–$152.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Good3.0%return rate — above 5% kills the launch gate
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Bad$64K$64K/yr · 25K searches