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subaru coolant
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$21.51avg listing price — sweet spot $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Price range
Great$7.17–$41.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,738avg incumbent reviews — the moat a new listing must climb
Market size
Okay$138K$138K/yr · 56K searches
Growth
Bad-0.9%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand