39
replacement bulb
Skip itSoft demand (-39.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.97avg listing price — sweet spot $15–$100
Price range
Great$9.10–$45.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,852avg incumbent reviews — the moat a new listing must climb
Market size
Okay$137K$137K/yr · 118K searches
Returns
Bad7.6%return rate — above 5% kills the launch gate
Brand share
Bad95%top-5 brand share — brand-locked demand
Growth
Bad-39.3%90-day search growth — must beat 0% to launch
Signals High Returns