51
pine spray
Worth a lookShows low returns (0.5%), but soft demand (-21.7% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$14.06avg listing price — sweet spot $15–$100
Price range
Good$5.70–$28.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$123K$123K/yr · 117K searches
Review moat
Bad12,101.66avg incumbent reviews — the moat a new listing must climb
Growth
Bad-21.7%90-day search growth — must beat 0% to launch